Know More™ Internet Panel is comprised of more than 6.7 million households and 8 million consumers in the United States, Canada, and Europe. This size and reach allow Radius Global Market Research to support both ad hoc and ongoing tracking studies that require detailed quotas across gender, age, ethnicity and geography. The sample composition reaches beyond the panelists to include other household members, including children, teenagers and seniors — groups that can be difficult to reach online.

What makes our panel different?
We take panel recruitment very seriously, as it is the key to credible results:

• Know More™ is a multi-sourced panel, using 15 to 25 different sources and a variety of methodologies.


• Panel members are recruited exclusively using permission-based techniques — we never use unsolicited email. This ensures no bias towards any particular type of net user and a diverse panelist profile.


• Radius considers our panelists a community, and our incentive programs reflect that. For example, we might pay for a panelist's groceries for a month or their gas for a month for summer traveling, or offer donations to the charity of the panelist's choice. The flexibility we offer in rewards choices both maintains our panelists' interest and also allows us to design the reward plan that best suits the needs of your particular survey project.


• Panelists receive periodic newsletters. We feel this is a vital part of the process so that they can better relate to the surveys they receive and feel that they are contributing. In order to maintain up-to-date information on each panelist, we provide access to a secure website where they can update their profiles.


• On average, our panelists complete about one survey a quarter. We have a strong flow of new panelists and prompt removal of "deadwood" non-responders. We maintain an active, responsive panel by rigorous panel cleaning.